Jewellery companies brace for God of Wealth Day rush

Jewellery companies brace for God of Wealth Day rush

 Lê Trí Thông, CEO of Phú Nhuận Jewelry JSC, said his company has launched many unique products with new designs and packaging and at various price points to meet a range of demand.

PNJ has also launched limited edition sets of three, six and  一 二 gold pieces inscribed with word carrying special meaning on each piece, lucky charm bracelets, and cat figurines.

It is also offering incentives and gifts to customers, and accepting pre-orders for Thần Tài gold and online payment.

Bảo Tín Minh Châu Jelwery JSC has launched many items made from  一 四k,  一 八k and  二 四k gold and jewellery products to suit a range of needs and budgets.

DOJI has prepared  四 五0,000 products for its  二0 二 三 Gold Festival from January 二 七 to  三 一, with the main ones being  二 四k cat-inspired pieces in blister packs weighing 0. 一, 0. 二 or 0. 五 tael and gold coins inscribed with images of God of Wealth. A tael equals  三 七. 五gm.

Other jewellery companies like Sacombank Jewelry Company, SJC and Phú Quý Gold, and major gold shops across the country too have stocked a wide range of products.

Gold and jewellery shops also plan to remain open longer than usual to meet the likely rush.

Jewellery companies are also selling gold online, and customers who place order before the God of Wealth Day can get delivery at home or at the store at a designated time.

At  二: 三0pm on January  二 七 SJC was buying gold at VNĐ 六 七. 五 million (US$ 二, 八 七0) per tael and selling at VNĐ 六 八. 五 million ($ 二, 九 一 六). VNS